STRATEGY & NARRATIVE: Optimised ARIA’s foundational narrative as an embedded member of the founding team, positioning the organisation as a premier breakthrough brand. Developed and deployed targeted messaging architectures that aligned Programme Directors, the Board, and a scaling team.

EVENTS: Designed and scaled ARIA’s UK-wide events function from the ground up, mobilising government leaders, academia, founders, and investors across major regional hubs in London, Birmingham, and Edinburgh.

DIGITAL: Designed high-fidelity digital assets and interactive toolkits to anchor collaborative workshops. These assets streamlined complex technical communications, translating ARIA’s funding outcomes into clear, actionable frameworks for external stakeholders.